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One of the key issues for any legal business is the need to attract and retain the best talent. It is true to say that you are likely to be inundated with applicants- that is rarely a problem. The problem lies in attracting the right person for the right position.

Chambers invest heavily in the pupillage process.

Law firms quite rightly have teams dedicated to ensuring they get the brightest graduates. There is a race for the next generation of rainmakers. The future success of your firm could depend on it.

We also need to consider how vital it is to ensure that the market is aware of who you are, what you stand for and what you expect in future recruits. This equally applies to lateral hires as it does to graduates. It is also hugely relevant when a Chambers is looking to bolster its members list with quality.

Given the potential impact both culturally and commercially recruitment, both good and bad can have on your practice it makes sense to ensure that you are communicating to your audience in a clear coherent manner.